My Favourite UX Design Tools as of 2025
Some of my favourite UX design tools that I’m still using in 2025.
Design (Graphic, UX, Web)
- Figma & FigJam – as of today my main design tool, the bread and butter.
- Sketch, Adobe XD (not much anymore)
- Adobe Photoshop & InDesign
- Whiteboard & Markers (or Paper & Pencil) – by far my favourite.
- Miro, Apple Freeform
UX Research
- Optimal Workshop
- UserTesting
- Maze, Dovetail
- Askable – for doing online interviews and recruiting participants
- SyntheticUsers – experimented with it, but haven’t used extensively.
Data & Analytics
- Google Analytics
- FullStory – session replays and click-maps: very helpful, but only if it is set up properly.
- Hotjar, Crazy Egg
User-Testing & AB Testing
- Optimizely – mostly for A/B testing at Optus
- Adobe Target
- Unbounce – my favourite A/B testing tool when budget is tight. Also a good landing page builder for marketing campaigns.
- Webflow Optimize (formerly Intellimize) – optimisation tools built into the Webflow ecosystem.
Accessibility & Testing
- Chrome: WAVE (Web Accessibility Evaluation Tool)
- Chrome: Color Accessibility Checker
- Google Chrome DevTools
Prototyping
- Figma, Figma Make
- Axure
WebDev & (Vibe)Coding
- Cursor
- Adobe Dreamweaver – my favourite website development environment. I know I know, it’s a dinosaur but still …
- Google Chrome DevTools & Firefox Firebug
- CMS: WordPress, Drupal, AEM, Webflow
Collab & Documentation
- Jira & Confluence
- Notion, Evernote
- Miro
- Google Docs
- MS Teams, Zoom, Slack